Our team of more than 180 full-time and freelance consultants and analysts operates in three key regions – USA, Europe and MENA – serving 200+ clients globally. In March 2014, we acquired the US operations of CARMA International, the first company in the US to commercialise media content, as part of a twin strategy of key acquisitions and organic expansion that has helped us grow into one of the largest and most dynamic companies in our US$100 million industry.
With decades of combined media measurement experience, our senior team can also draw on many years of direct involvement in the PR, marketing communications and market research industries, as consultants or in-house executives.
We believe this experience gives us an exceptional level of insight that is beyond the norm in standard client/supplier relationships, to the extent that we now routinely advise companies at Board level about the media and communications challenges they face.
Salience Insight’s experience from operating in mature markets and, increasingly, in emerging markets over many years has helped us develop a business approach that is also grounded in commercial reality. Add cultural diversity and global reach to the blend and it’s clear why we have quickly earned a reputation for innovation, and for setting new standards with our distinctly fresh approach to media measurement.